Digital Marketing







Everything is getting digitized. Companies in all sectors are focusing on developing a robust online presence and in digital marketing career growth is also fast. There is also a high demand for digital marketers, Around 69% of companies were going to hire more marketers, according to a report by Marketing Hiring Trends. The global hiring report also found that there is a considerable gap between the supply and demand of digital marketing professionals. The demand stood at around 59%, but the supply was only 19%. It means companies are dying to hire digital marketers. Also the opportunities for new graduates from out of Cairo and big cities especially in upper Egypt to get these jobs as a freelancer are becoming easier.

What you will learn: A digital marketing specialist is someone who works  to identify a target market, create a brand image, and create and maintain a marketing campaign for the internet and for digital technologies. Marketing specialists can choose to specialize in certain areas, such as search engine optimization (SEO), paid search (PPC), display media, social media and shopping feeds. Additionally, they can have a more general digital marketing expertise and can still be referred to as a digital marketing specialist.

Students in this training will learn how become a successful digital marketer, also this courses will develop the skills required to work with all online marketing technologies like,

  • Search engine marketing (includes SEO and PPC)
  • Content Marketing
  • Inbound Marketing
  • Social Media Marketing
  • Email Marketing
  • Digital Marketing Analytics Tools
  • Digital marketing concepts, strategy and optimization
  • Social media marketing
  • (Facebook / Instagram / Twitter / YouTube / LinkedIn / Snapchat / Whatsapp Business)
  • Content marketing  foundation
  • Google Ads techniques   
  • Search engine optimization (SEO)
  • WordPress tools
  • E-mail marketing campaigns
  • How to create and manage a professional marketing plan
  • Project
  • How you can build your own business in digital marketing tricks
Anyone can join this track as many high school classes cover the basics necessary to the field. As an added bonus our digital marketing track starts from the foundation level. In addition to the technical skills necessary for the job, there are several soft skills that can be very beneficial to anyone looking for a career as a digital marketer
In addition to 60 hours of technical training, trainees will also get:
  • Character development training
  • How to pass job interviews training
  • How to write your resume professionally training
  • Exposure to freelancing platforms to facilitate landing a job
  • Familiarizing the trainee with the operating companies in their field of choice
  • Get Next Academy accreditation certificate
  • Digital marketer
  • Marketing coordinator
  • Marketing specialist
  • Marketing executive